Fast fashion might look cheap, but it comes at a cost. Poor materials mean clothes often last fewer than 10 washes. That leads to repeat purchases, more waste, and ultimately, more spending.
Sure, fast fashion might feel like a bargain. But how much are you really saving when that $10 shirt falls apart after a few washes?
Sustainable fashion may cost more upfront, but it pays off. Consider this: well-made garments can last up to 5–10 years, while the average fast fashion item is worn just seven times. Factor in replacement costs and it’s clear that quality = value.
Invest in Longevity
According to a 2024 Nielsen study, shoppers who buy ethically made clothing end up saving over 30% annually because their garments last longer. For example, an organic cotton tee from UNUMSHOP can last 5+ years with proper care while a fast-fashion equivalent may not survive a season.
The math is simple: buy less, choose well, and save more in the long run.